Wednesday, August 4, 2021

WOWO Penny Pitch Proud Sponsors


The results are in – WOWO’s 73rd annual Penny Pitch radiothon wrapped up at 6pm Friday, December 11th, and raised a total of $70,725 for Crosswinds Counseling of Fort Wayne.

Thanks to the generosity of donors throughout the area, 700 hours of no-cost counseling will be provided to residents of Northeast Indiana, which the organization says is more needed than ever thanks to the stress and anxiety involved with this year’s COVID-19 pandemic.

“The CDC had warned that the COVID-19 outbreak could increase stress, fear, and anxiety, which makes sense—children and adults alike experienced sudden displacement and were isolated from their normal routines and supports,” the organization’s Penny Pitch application stated. “In addition, they are facing continued uncertainties surrounding employment, finances, childcare, and so on. Combine that with other current events across our nation and it’s no wonder that 40% of adults in our country are struggling with mental health or substance use, according to a recent CDC study.”

“In 2012, Crosswinds was launched to bring counseling and support to those who might not otherwise seek help due to pride, embarrassment, schedules, childcare, finances, or other barriers,” their application continues. “Armed with the goal of helping families reclaim control, rebuild relationships, and restore hope, Crosswinds is meeting the needs of individuals and families in a revolutionary way—by bringing services to clients when and where they need it most, whether it’s in their homes, their schools, our offices, or online.”

WOWO on-air personalities were joined for the two-day event at Sweetwater Sound by volunteers for the area’s longest-running local fundraiser.

WOWO sincerely thanks our corporate sponsors, the businesses who donated items for the auction and provided matching funds, and of course, all of the generous donors who called, clicked or texted. Thank you for making a difference.

The History of Penny Pitch: 

Since 1948, WOWO has asked people throughout Indiana, Ohio, and Michigan to contribute pennies, nickels, dimes or more to help families within the WOWO listening area.

Penny Pitch began after World War II when a simple request came to WOWO to help a young quadriplegic buy a special typewriter so he could pursue a writing career.

A request was made over the air for listeners to donate their pennies. The response was so overwhelming that more than enough was raised to help the young man.

Thus, Penny Pitch was born.

Over the next few years, momentum grew as the Tri-State area adopted Penny Pitch as their own local charitable effort. Each year, local families were chosen as the recipients of Penny Pitch.

Funds continued to grow until it became necessary to incorporate Penny Pitch into a non-profit corporation providing benefits for those who contribute large amounts.

Now, over 70 years after the first Penny Pitch began, the corporation provides grants to qualified not-for-profit organizations that serve disadvantaged people in the Fort Wayne, Allen County and Northeast Indiana region.

As the longest-running local charity benefiting area families, Penny Pitch is loved by listeners who give generously every year.

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