WOWO 90th Special: Part 4

The dominance of WOWO continued into the 1970’s, but some new faces would join the staff  and start to inject a new delivery of radio — thanks to Chris Roberts and Ron Gregory.

DOWNLOAD the podcast by clicking here

WOWO staff photoNewscasters like Dugan Fry, Art Saltsberg, Jerry Hoffman, Ed Kasuba, Debbi Lowe, Stewart Dan, Jay Johnson, Victor Locke and Jim Edwards were able staples during this time period.
Communities Biggest Boosters

Fun fact about Jay Johnson… he was appointed as the Director of the United States Mint by President Bill Clinton after serving one term as a US Congressman.  After his tenure, Art recalled seeing him on late night infomercials selling special coins.

Ned Foster was a programmer with the station.  “WOWO was not a big fish in the pond.  It was a whale in the puddle.  It was giant.”Ron Gregory 1970s
“I had sent a tape to KDKA,” said Ron Gregory, but at the time there was no opening in Pittsburgh.  But there was and opening in Fort Wayne.  He would later visit the city and hear the Little Red Barn program in the morning and wondering what he was getting into.  “I’m laying in the hotel room and turn on the radio the next morning… and I hear this old guy… milking cows on-air.”

Chris Roberts 70s

“I had really long hair in those days…” said Chris Roberts.  There was a very conservative look to the station, and Chris and Ron came in and changed that.

“He was very young when he started,” said Dugan Fry.  “Ron Gregory was one of the most versatile.”

In 1976, Jay Gould would celebrate his 75th birthday in the studios with a pipe and a cake, along with people around the community calling in to wish him a great day:

Jay Gould birthday

WOWO would see much ratings success and would be consistently recognized nationwide.  Thanks to www.americanradiohistory.com we’re able to get a glimpse back at some of those ratings, including these from the 1970’s:

WOWO Cume Rating 1978WOWO Ratings Cume 1978Bob Sievers R&R Rating 1984
It was also around this time when Dugan Fry started to transition as Farm Director.  Jay Gould would still be very active at the station, but the day-to-day on-air duties were taken over by Dugan.  “Jay gave you the scholarly viewpoint.  Treat the people the way you would want them to treat you,” said Dugan regarding advice from Gould.

Bodie Party with Ron Gregory Thanks to Ron Gregory phrases like the “World Famous Fire Escape” and Bodie the Janitor became fixtures on the station.

In 1976 Bob celebrated 40 years of broadcasting in Fort Wayne, honored by just about Jay Gould, Chris Robertsevery public figure in the state ranging from the mayor to the governor.

They also noted that Bob Sievers never missed a single day of his career, outside of service in the military.  Remarkable.

Bob Sievers

 

Bob Sievers is still Mr. WOWO to this day.

Chris Roberts said that Bob looked at things much differently than he did.  Chris looked at is as show business.  Bob looked at it like a one-to-one relationship.  He truly cared about the community above everything else.

By 1984, Bob Sievers, Jay Gould and Jack Underwood all called it a career.

The same would happen with Westinghouse, as the company sold WOWO around this time, leading the way to the post-Seivers era of the radio station.

1 COMMENT

  1. worked with JJ in the 70s at channel five news palm beach he was a great guy and a powerful anchor and reporter and grasped a top story in moments……he left before me and lost track but loved the guy as a talent and real pro/ used to love sitting in the recording booth watching JJ do a pretend WOWO music shift and just had us all in stiches for sure great fun great years channel five was #1 all those years

LEAVE A REPLY

Please enter your comment!
Please enter your name here