"LIFE IS SHORT. HAVE AN AFFAIR"

A controversial online dating service that matches up married men and women has launched an ad blitz.

The Ashley Madison Agency's motto is "Life is short. Have an affair" - and it guarantees "an affair to remember."

The agency has more than 2.7 million members - 70 percent of them are men and 30 percent are women.

The average male member is in his mid- to late-30s or early 40s and has been married five to 10 years.

Of course, some people aren't to happy about the as campaign, or the service. The guy who owns the agency said, "These are decisions people have already come to in their life and we're just providing them with access to other people who feel the same way."

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